Journal
Sun + Gold = October 2021
The Magic of Three - September 2021
This month we are winding down and keeping things simple with the Magic of Three.
The perfume industry has at its disposal over 5000 ingredients, the vast majority being synthetically manufactured and many of which are patented to generate licensing income to the fragrance house that owns the patent – so a big commercial industry.
LDC Relax and Restore pop up 19-26th August in Chelsea, featuring Perfino!
From the mixing studio - August 2021
For the August mix I wanted to focus on a blend which creates a sense of wellbeing.
So let me introduce you to Palo Santo if you haven’t already met.
From the mixing studio - July 2021
This month we get a bit more sophisticated, with the inclusion of some less commonly used essential oils, namely Peru Balsam and Myrrh.
You may have heard of balsamic notes in perfumery.
Elderflower cordial - the taste, and smell, of summer
From the mixing studio - June 2021
Our June blend makes me think of summer in its broadest sense – sun, rest, food, joy, and of course smells.
Much like cooking there are some “ingredients” which sit well together and some that jar. This month I wanted to bring Fennel into the mix ...
From the mixing studio - May 2021
Completely compostable mini scent cards are go!🌿
Nurture your staff with nature days
How deeply do companies really think through their staff benefits?
Happy people are more productive in the workplace so there is mutual benefit in being kind to your staff but is the result more driven towards keeping up with the status quo of benefits than really zoning in on what the individual devoting their time and energy to your business really wants and needs.
Marketing and green washing – a light or a tunnel?
Change your perfume habit – 5 reasons why you should do this now
I am a fragrance obsessive and feel pretty sure that I’m not the only one.
There is something so immediate and primal about the effect a scent has on you. The olfactory membrane, buried deep up our noses, is the only place in the human body where the central nervous system comes into direct contact with the outside world, giving us an instant response to threat or pleasure.